How I teach
Bring a task from your own work. Leave with a solution you can use.
We first clarify how the work is done. Then we identify where AI can help, what information it needs and what checks are required. Tools and prompts are chosen to fit that need.
- 01
We start with your needs.
We clarify the task you want to research, prepare or improve.
- 02
We learn by doing.
After short explanations, we try things out, compare results and refine them.
- 03
We define decision boundaries.
We consider which decisions should remain with people and which steps can be automated.
- 04
We develop an output you can use.
Depending on the programme’s scope, we work on a draft, a set of prompts or a workflow.
The experience behind this approach
I have worked across software, design and digital marketing for more than 20 years. Creating content, managing a campaign and improving how a team works each involve different needs. I draw on my experience across industries and international markets to consider those needs together.
During training, we assess the purpose of the task, the quality of the output and how it will be used within the team. I design each programme around participants’ tasks and responsibilities.
Connect with me on LinkedIn → (opens in a new tab)Media & Speaking
Murat Erdör — E-commerce Talks
Talk / Event recap
Digital Marketing, Content Marketing and Omnichannel Messaging in E-commerce
An e-commerce discussion at KWORKS, sponsored by Ticimax, where I shared perspectives on digital marketing strategy.
Content language: Turkish
CXO Magazine
Contributed article
Leadership in the Digital Age: Navigating Transformation Challenges
My article on leading digital transformation through a digital mindset, strategic alignment and a focus on people.
Content language: English
GM Tourism
Industry coverage
The importance of destination management in digital marketing
Industry coverage featuring my views on destination marketing, audience differences and data-led analysis in tourism.
Content language: Turkish
GM Tourism
Panel appearance
ATF22 — Digital Marketing and Tourism
A panel appearance discussing digital marketing in the post-pandemic travel and tourism sector.
Content language: Turkish
Gulf Prime Magazine
Profile feature
Rinet Hoşol Shares Powerful Lessons From Two Decades of Innovation
A profile exploring my career across technology and digital marketing, and my perspective on AI-native organisations and leadership.
Content language: English
Haber S Balıkesir
Conference coverage
SMEs and technology companies come together for digital transformation
Coverage of the Akıllı KOBİ Kocaeli Digital Transformation Conference, featuring my comments on digital marketing and SME growth.
Content language: Turkish
Awards & Recognition
Digital Women
Recognition
60 Digital Women to Watch
Featured in Digital Women’s 60 Digital Women to Watch selection for 2025.
Content language: English
Digital Women
Recognition
70 Digital Women to Watch
Selected by Digital Women as one of the 70 Digital Women to Watch in 2023.